For a More Colorful Life
A work that reflects the diversity, positivity, and creative richness of 30 Brazilian artists who fight for their rights.
Each phrase is illustrated by artists and individuals whose life stories are marked by the struggle for rights and identity affirmation. Among them are women, Indigenous people, Black individuals, migrants, LGBTQIA+ people, and those from marginalized communities — voices that bring authenticity and strength to the message of the publication.
"For a More Colorful Life" is a publication by Editora MOL — now known as MOL Impacto — created in partnership with the C&A Institute. The work features 30 detachable cards with phrases that celebrate self-esteem and diversity, especially aimed at those who love fashion and value representation.
Each phrase is illustrated by artists and individuals whose life stories are marked by the struggle for rights and identity affirmation. Among them are women, Indigenous people, Black individuals, migrants, LGBTQIA+ people, and those from marginalized communities — voices that bring authenticity and strength to the message of the publication.
The design system was created by Tereza Bettinardi and Lucas D’Ascenção (Editora MOL), with art editing and layout by Siamo Studio. The result is a visually striking, thoughtful, and socially engaged piece.
With all profits donated to the C&A Institute, 'For a More Colorful Life' also received national recognition, earning a Shortlist spot at the Brazil Design Awards 2023.
A combination of letterings, warm illustrations, and a diversity of styles and creative perspectives.
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Year: 2023
Client: Editora MOL/Instituto C&A
Design System: Tereza Bettinardi e Lucas D'Ascenção (Editora MOL)
Layout and Art Editing: Siamo Studio
Cover Illustration: Dnego Justino